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If You're Thinking of Selling it Yourself

I understand the desire to avoid paying a commission when selling your home. Who wouldn’t want to save money? But the question to a For-Sale-by-Owner (FSBO) is, “Are you sure that you will actually save money?”


What is a FSBO?

A ‘For-Sale-by-Owner’ or FSBO (pronounced ‘FIZ-bo’), is when a homeowner markets and sells his own home without the assistance of a licensed Realtor, usually in order to avoid paying a commission. He assumes all responsibilities himself including pricing, marketing and advertising, staging, conducting showings, open houses, negotiating, execution of contracts and other documentation, final walk through and closing.

Selling a home as a FSBO is a very difficult thing to do. If it were easy, everybody would do it. Even if a private sale is executed, the sale price is very often much lower than if the home were marketed, exposed, and sold by professionals with direct access to the most motivated buyers.


Should You Sell Your Home as a FSBO?

As one of my clients, I will always help and guide you in whatever way you choose to sell your home, even without a commission. But I will be honest about the fact that I think it’s a far safer bet, financially, to use a licensed Realtor. I know that, even when you factor in the commission, I can net you more money on the sale than if you sell it yourself. The reasons are many. First, I will be instrumental in marketing and exposing your home to the entire buyer pool - particularly to experienced buyers who are ready so make offers in Montclair, New Jersey area. This is the one of the greatest challenges for a FSBO seller, aside from the other tasks associated with selling your own home. In fact, it is simply not possible - at this point in time - for a seller to reach the same number and caliber of qualified buyers that Realtors can.

Next, I will present to you all the tools, research, information and experience you need to price your home properly. I will give you exceptional advice on staging. I will present a marketing plan to you and show you how I will cast a very wide net to reach the entire buyer pool and the very best buyers. I will arrange for showings, open houses, advise you and professionally represent you in the fielding and negotiating of offers, navigate the attorney review, appraisal and inspection process; anticipate problems, avoid or solve them and generally manage the entire deal - all the way to the closing table.

If you are still considering selling your home yourself, call me and we can have a low-pressure conversation. As I said, I’ll always help you in any way that I can.
 

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